The Work
Speaks.

Modernize one of Bahrain's longest-standing Chinese restaurants and launch its Al Liwan location with a refreshed identity.

Repositioned and redesigned the brand identity to align with the updated menu, audience, and price point — introducing strategic differentiation and a contemporary visual direction.

Delivered a cohesive, premium brand system across all touchpoints — from signage and menus to uniforms and photography — elevating perception and supporting successful expansion.

Create a distinctive logo identity for Al Liwan Cinema and its VIP cinema, strengthening recognition while elevating guest experience.

Designed aligned yet differentiated logo identities that maintained connection to the master Al Liwan brand while clearly structuring the VIP offering.

Established a scalable brand foundation enabling consistent execution, clearer hierarchy, and long-term brand growth.

Design a unified annual calendar showcasing Canar Trading's products, affiliated brands, and key regional occasions while modernizing the visual identity.

Developed a consolidated Bahrain–Saudi calendar system integrating both markets' key dates and brand highlights within a cleaner, contemporary visual direction.

Delivered a streamlined corporate tool that strengthened regional alignment, improved brand presentation, and unified representation across both offices.

Provide ongoing design support across social media, circulars, and corporate materials while operating as an extended in-house team.

Embedded as a responsive creative partner delivering on-demand assets while ensuring full adherence to complex brand guidelines across divisions.

Streamlined creative turnaround, reinforced brand consistency, and strengthened YBA Kanoo's unified corporate presence.

Develop a cohesive company profile for Amriya Group clearly articulating its portfolio — The Orangery, Masso, and Palmyard Hotel.

Crafted a structured corporate profile aligned with the group's brand narrative, positioning, and multi-market ambitions.

Delivered a refined, investor- and media-ready corporate identity that strengthened brand perception and supported regional visibility across five GCC markets.

Establish MMALF as a digitally visible and strategically differentiated law firm across Bahrain and Saudi Arabia.

Developed a comprehensive marketing and PR strategy spanning SEO, content marketing, PR, digital advertising, and crisis communication.

Created a scalable strategic framework designed to increase online visibility, strengthen thought leadership credibility, and support long-term lead generation.

Position GA as a cornerstone of the Kingdom's digital talent pipeline, aligned with Vision 2030 and Tamkeen.

Developed and led a long-term bilingual communications strategy focused on national talent development, employability, and economic impact.

Over a two-year partnership, secured 70+ media placements, generated 2.9M+ earned impressions, and achieved a 5× increase in visibility in 2025.

Leverage dual wins at the 2025–2026 Arabian Property Awards to translate international recognition into national authority.

Delivered coordinated 360° communications rollout across print, digital, and social — securing placements in 5 print newspapers and 8 digital outlets.

Achieved coverage across 7+ major media channels, generating BHD 18,000 in advertising value equivalency and 3× return on investment.

Position ASB as one of Bahrain's leading international schools by strengthening visibility across major milestones and institutional achievements.

Led a multi-year bilingual PR strategy amplifying dual U.S. accreditation, IB authorisation, graduations, and a historic "Outstanding" BQA rating.

Grew annual media placements from 8 to 99 within four years, generating an average of BHD 10,600 in earned media value per announcement.

Elevate visibility across Bahrain and the wider GCC, positioning it as a refined boutique hotel and lifestyle destination.

Led ongoing media representation and PR strategy, securing features in Hotelier Middle East, Durrah, Bahrain Confidential, FACT Magazine, and regional travel publications.

Established The Merchant House as a consistently featured regional hospitality name, driving 20% YoY follower growth and 3.4M annual impressions.

Unify the digital presence of Amriya Group and its portfolio while strengthening GCC positioning.

Developed unified communications framework spanning company profile, website alignment, social media, and SEO across five GCC markets.

Transformed a fragmented footprint into a cohesive multi-market presence, achieving early search visibility across five GCC markets.

Position Zallaq Springs as a fully integrated lifestyle destination — sports, dining, family activities, and leisure.

Implemented unified destination-led social strategy aligning all verticals under one cohesive lifestyle narrative with seasonal campaigns and paid amplification.

Elevated to unified destination presence — 70%+ reach increase, 30%+ engagement boost, and nearly 3× paid performance.

Strengthen Bahrain Credit's position as a trusted, accessible financial solutions provider.

Developed structured digital strategy focused on simplifying financial messaging, amplifying customer-centric offerings, and delivering product-led content rollouts.

Increased engagement by +33.9% and follower growth by +19.7%, modernising brand perception and establishing a scalable digital framework.

Strengthen RCB's digital presence by increasing brand visibility and branch-level relevance in a competitive market.

Shifted from product-heavy content to branch-led storytelling with interactive Stories, optimised posting cadence, and data-led refinement.

Delivered +49.3% engagement growth, +24.5% increase in total interactions, +8.1% follower growth, and +113% surge in impressions.

Strengthen Sayyar's Instagram presence and reposition from product supplier to trusted solutions provider.

Implemented structured content strategy centred on project showcases, expert insights, human-led Reels, and Arabic-first communication.

Achieved 15,000+ average reach per post, +341 new followers in one month, and a 0.83% engagement rate.

Reposition Bahrain Bay from a residential development into a vibrant lifestyle destination.

Humanised the brand through experiential Reels, interactive Stories, organised content architecture, and user-generated moments.

Reached 87K+ monthly views at peak, maintained 68%+ non-follower discovery, and accelerated follower growth.

Establish SafeSurf as Bahrain's trusted source for cybersecurity awareness and community protection.

Built structured content strategy combining educational storytelling, human-centric Reels, government partnerships, and data-driven optimisation.

Delivered +1,184% engagement growth, +578.9% surge in impressions, and +879.9% increase in reach.

Position Corklinc as a credible digital infrastructure platform for supply chain liquidity.

Developed strategic narrative framework and produced animated explainer mapping the supplier–anchor–bank ecosystem into a clear liquidity journey.

Delivered a compelling market narrative supporting onboarding conversations, reducing adoption friction, and strengthening commercial positioning.

Showcase GA Bahrain's real-world impact through graduate success stories and professional transformation.

Produced end-to-end testimonial videos including structured interviews, on-site videography, B-roll, editing, motion graphics, and branded animation.

Elevated graduate storytelling into a credible proof-of-impact asset, strengthening employer confidence and reinforcing brand trust.

Position Avli as one of Bahrain's most sought-after lifestyle dining destinations through strategic influencer visibility.

Built and managed a curated influencer ecosystem — selecting high-affinity tastemakers, structuring experience-led visits, and directing lifestyle storytelling across Instagram, TikTok, and Snapchat.

Delivered 411,000+ impressions and earned media value exceeding the activation budget, reinforcing premium positioning and sustaining reservation visibility.

Strengthen ROKA Bahrain's position as a leading fine dining destination through curated influencer visibility.

Developed and managed a refined influencer strategy — activating 38 carefully selected lifestyle creators across eight months.

Generated sustained exposure with top-performing content reaching 76,700 impressions and engagement rates exceeding industry benchmarks (1.5%–2.6%).

Launch EL&N Café in Bahrain establishing immediate brand desirability and sustained influencer-led visibility.

Executed a high-impact VIP launch and structured monthly influencer programme — curating 50+ aligned creators and directing experience-driven content.

Created immediate market buzz with 50+ launch influencers, extended opening-week waiting times, and sustained organic footfall.

Deliver two high-impact VIP launch events at The Avenues Bahrain and City Centre Bahrain.

Led full-scale event management — curating influencer and press attendance, managing VIP stakeholders, overseeing branded installations.

Hosted 50+ influencers and VIP guests, generated extensive cross-platform coverage, and sustained waiting times exceeding one hour.

Introduce Crome London to the Riyadh market with a high-visibility launch establishing immediate social credibility.

Designed and executed a strategically curated launch integrating influencer and public figure attendance with on-ground coordination.

Delivered a 183-influencer launch generating extensive earned social coverage and immediate market momentum.

Deliver a high-impact Spring Collection launch in Bahrain to drive in-store traffic and secure measurable media visibility.

Executed integrated launch combining VIP and influencer engagement, event production, bilingual press communications, and post-event media distribution.

Hosted 150 VIP guests, generated 500 total visitors on launch day, and secured 83,349 impressions with BHD 5,369 in AVE.

Launch Stones Luxury's sixth GCC branch in Bahrain through a high-profile gallery event reinforcing exclusivity.

Delivered an integrated gallery launch and PR strategy — curating architects, designers, media, and high-profile guests.

Hosted 55 VIP guests including royal representation, and secured exposure across 12 media platforms.

Increase awareness of Kipinä Kids Bahrain and the Finnish ECEC system while driving enrollment inquiries.

Developed structured lead generation strategy combining educational content, performance-driven digital advertising (Google, Meta, LinkedIn), and partnership outreach.

Established a scalable enrollment-driven framework strengthening digital visibility, enhancing parent engagement, and positioning Kipinä as a differentiated premium choice.